All you ever want to know about how the Bruce Campbell/Old Spice ad campaign came together:
http://www.nytimes.com/2007/01/08/business/media/
08adcol.html?ex=1325912400&en=98d9399925d3cd54&ei=
5088&partner=rssnyt&emc=rss
Until all this hoo-hah came up, I didn't even know they were still making Old Spice. Can Campbell ads for Brylcreem be far behind?
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