I knew there was a reason I renewed my subscription! Variety truly hearts My Name Is Bruce.
http://www.variety.com/review/VE1117939244.html?categoryid=31&cs=1
MONEY QUOTE:
Cheerfully embracing his status as cult B-movie genre megastar even as he sends it up, Bruce Campbell's sophomore directorial excursion, "My Name is Bruce," is a big in-joke of definite if limited appeal. Select theatrical dates (accompanied by the headliner's personal appearances) should nicely build genre-fan buzz for concurrent DVD release.